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KATIE BOFSHEVER

Design Partner, GV

As VP of Digital Media at GV, Katie Bofshever crafts innovative and creative solutions for the digital space, specializing in minority consumers.

2:00pm

Understand

Lightning Talks on Business Goals

Learn to understand and tackle problems from many different points of view. Discussions should highlight business goals, success metrics, technical capabilities and potential challenges, and relevant user research.

Climate

Join Tech:NYC for the next installment of Functions.NYC, a roundtable series on all the systems that do just that — make NYC function.

December 
08
, 
2020
 | 
12:00PM
 – 
1:00PM
Zoom link provided upon registration
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#FunctionsNYC

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#FunctionsNYC

In April 2019, NYC launched OneNYC 2050, a long-term strategic plan to secure our city’s future against the challenges of climate change. OneNYC 2050 was designed as a strategy for confronting our climate crisis holistically — by addressing issues of social and economic injustice at the same time as setting bold targets for carbon neutrality and preparing for the impacts of climate change.


And then the pandemic hit.


COVID-19 painfully reinforced the issues of equity in our city and across the country. In rebuilding NYC, that’s why the goal is not to go back to the status quo, but to spur a green and resilient recovery that confronts inequities while strengthening efforts to reduce carbon pollution to ensure that New York is a stronger and fairer city than ever before.


Join us for a conversation on NYC’s climate change priorities and how we ensure a post-pandemic city also remains a climate-conscious city.


Speaker

DANIEL ZARRILLI

Chief Climate Policy Officer, City of New York

As New York City’s Chief Climate Policy Advisor and the Director of OneNYC, Daniel Zarrilli is preparing America’s largest city for the future while leading the 2019 update to Mayor de Blasio’s OneNYC strategic plan for a strong and just city.

In the last five years, he has positioned New York City as the global leader in the fight against climate change. Previously, he was Senior Vice President for Asset Management at the New York City Economic Development Corporation and spent five years with Bechtel Infrastructure Corporation. Daniel is a licensed Professional Engineer in New York and holds an MS in Civil and Environmental Engineering from MIT and a BS in Civil Engineering from Lehigh University.

DONNEL BAIRD

Founder and CEO, BlocPower

Donnel Baird is the founder of BlocPower, a startup that markets, finances and installs solar and energy efficiency technology to help houses of worship, non-profits, small businesses and multifamily projects to slash their energy costs. Donnel spent three years as a community organizer in Brooklyn and one year as a voter contact director for Obama For America. He managed a national Change to Win/LIUNA campaign to leverage Dept. of Energy energy efficiency financing to create green construction jobs for out of work populations. He partnered with the Washington Interfaith Network to generate a $100m government investment in underserved communities in the District of Columbia. Donnel has a B.A. from Duke University and an M.B.A from Columbia Business School.

Agenda

9:00am

Understand

Lightning Talks on Business Goals

Attend small group workshops about mobile ads, mobile responsive site and mobile app development. Learn about the rapid rise of mobile browsing (and what that means to us) in our interactive globe installation. And hear from Faizaam Ghauri , Founder of The Minimal NYC, about how to get caught up -- and then get ahead.

10:25am

Define

Jessica Annas Defines the User Journey

We’re capturing more data than ever before. And we’re doing it more precisely. But we’re still not using data to its full potential. Used well, numbers can teach us about each other, inspire our creativity and help us take risks and innovate in our work.

12:00pm

Diverge

Ashton Ajayi Discusses Diverge Methods

Ashton Ajayi of Pixel Palace will explain how marketers can use our insights and knowledge about the customer to influence and improve the bigger business strategy.

1:15pm

Decide

Chris Logan Reviews Decide Methods

Everyone’s focusing on it, but it’s not a focused word. What does it mean exactly? Why does it matter? And how do we do it right? Attend small group workshops about mobile ads, mobile responsive site and mobile app development. 

“Design is not making beauty, beauty emerges from selection, affinities, integration, love.”

Louis Kahn

The Minimal NYC

Architect

Climate

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